Designing Collaborative Ownership: ShareAll

With gamification techniques, ShareAll shall have increased potential to improve community autonomy, interconnectedness, and competence with social relationships online and offline. With more motivation to share, ShareAll shall have a proportional increase in profits. My intention is to display a framework of gamification which may be applied to ShareAll in order to accustom people around the world that Rashmi Horenstein’s patented technology is worthwhile in and of itself as a sustainable economy and tool for social good as well as internal company financial goals.

  1. Define business objectives
    1. Amplify processes which:
      1. Increase potential of Sustainability for social good
      2. Increase Profits
    2. Target Behavior Changes:
      1. Self-determination theory regarding intrinsic motivation and what part of gamified aspects of ShareAll it points to:
        1. Competence -> ShareAll’s ease of use
          1. Tutorial
            1. Progression Bar
              1. Congratulations at every milestone completed
                1. Gives a sense of competence
              2. Relatedness -> Sharing
                1. Social boards
                  1. Trusted communities emphasized
                    1. Gamification more likely in these communities based on research by the company Practically Green
                      1. Amplifies sense of relatedness
  • Autonomy -> Freedom of choice to share with anyone, anywhere
    1. User-specified sharing
      1. Any possible safe, legal connection is welcome
        1. Offers a sense of adventure
          1. Validates sense of autonomy
        2. Defined Players
          1. Consumers -> users -> solo players (Badge: “Initiator”)
          2. Trusted communities (Badge: “Local Connector”)
          3. Global Sharers (Badge: “Globalizer”)
          4. Companies -> users -> teams (Badge: “Teamwork”)
        3. Defined Activity loops
  • Sense of progression ­Sense of community FunMeaningful Activities
    1. Offer product or service for purchase -> Have a transaction agreement with a player or team -> Acquire points on completion (Shares)
    2. Offer to share items -> Have a share agreement -> Gain points (Shares)!
    3. Reputation system: With each share experience, both parties rate other side.
      1. User or team who grants item sharing is rated on a five star scale with optional comments.
      2. User or team who receives item shared is rated on five star scale with optional comments.
        1. Rating is proportional to reputation points earned
          1. Badges for enough consistently ratings.
            1. “Collaborator”
          2. Every five star rating is an entry into a random lottery with the prizes as a selection of sharable products.
            1. Option to donate shareable item to charity user team
              1. Badge: “Philanthropist”
            2. Social board (online):
              1. Sharing based on local communities emphasized
                1. User types:
                  1. Age (minors need permission)
                    1. Badge: “Aspiring Collaborator”
                  2. Location
                    1. Users in same town or city recommended
                  3. Friendships and acquaintances
                    1. Suggested sharing relationships
                      1. Option to form sharing teams distinct from a company
                        1. Badge: “Teamwork”
                      2. Sharing globally permitted
                        1. Granted legally permitted to accomplish this

In this proposal are badges, levels and a reputation system as well as an online community with offline interactions. Utilizing these tools should offer a fun experience for people around the world, showing that collaboration and unification about the best that people can do for ourselves and each other is, plausibly, the correct approach to increasing community mood and company value.


Author: Jonathan Kelly

For university education, Jonathan Kelly studies liberal arts and sciences. In his free time, he studies history and ethics in science fiction.

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